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As a 'test sleeper', Markus Wiesböck set up the Grüezi bag company on his own. The magazine OVB Online reports how the special job came about and why he dropped his deal on the TV show "Lion's Cave".
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Markus Wiesböck, the developer and sleeping bag designer at Grüezi bag, draws a transparent environmental balance sheet. Here is the honest report from the online magazine 'Mountain People', published in January 2020.
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Exhibitors and visitors experienced ISPO 2019 as the hotspot of the sports world for four days. Prizes were awarded for innovative products - a special day for Grüezi bag was the award ceremony, because the sleeping bag 'Biopod DownWool Nature' received the 'Product of the year' award for its sustainability in the outdoor segment.
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At the ISPO 2019 sporting goods fair, one trend cannot be overlooked and that is that the focus is on natural and sustainable products. At the fair, a Grüezi bag model, the 'Biopod DownWool Nature' sleeping bag, was voted Product of the Year.
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For the owner and inventor Markus Wiesböck of the Grüezi bag brand, the most important thing for his customers is the sleeping climate of his products. In order to ensure this, he has practically 'made test sleeping his job' and scored a direct hit with the 'Biopod DownWool Nature' sleeping bag model at ISPO 2019!
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